On Monday, 27th of November Ambassador of Latvia in Egypt H.E. Ms. Iveta Šulca met with Egyptian businessman Mr. Mohamed Adel, CEO of the Fast M Company for shipping services & Import & Export.
Ambassador I.Šulca noted that Fast M Company today is an important business partner for Latvia. Ambassador appreciated, that the company business with Latvia is successfully growing and Mr.Adel opened Egyptian market for new and competitive European products made in the European Union member state - Latvia.
Fast M company introduced to the Egyptian market outdoor LED screens produced by Latvian company Palami. On its way, the Egyptian company plans to open Latvian coffee shop franchise in Cairo.
During the meeting Mr. Adel shared his experience working with Latvian partners. Ambassador agreed that more should be done to promote the awareness about doing business in Egypt in Latvian businessmen circles. Better knowledge could strengthen the business relationships, create new cooperation initiatives and mutual trust.